www.BXTimes.com BRONX WEEKLY April 14, 2019 2
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Hip hop icon Slick Rick’s street sign was unveiled at last year’s ceremony. File Photo
Bronx Walk of Fame
anticipates a major overhaul
BY ALEX MITCHELL
The Grand Concourse
Walk of Fame that holds
the names of 120 notable
Bronxites could be getting
a much-needed spruce up
on its 23-block span on the
borough’s most impressive
thorougfare.
Currently, the yellow
and brown Bronx Walk of
Fame street-pole signs line
the concourse from East
138th Street to East 161st
with names of inductees
put in no particular order.
That corridor has become
quite crowded over
the years as more and more
famed Bronxites have received
recognition on the
walk for their own lifetime
achievements.
“We put (their signs)
where we found space,”
said Bronx Tourism Council
executive director
Olga Luz Tirado, who’s in
charge of the Bronx Walk
of Fame.
She explained that
where the concourse begins
on East 138th Street,
there are several blocks
of auto body repair shops,
an area that’s not appropiate
for signs recognizing
Bronx greats such as Stanley
Kubrick.
“You certainly don’t
get much foot traffi c down
there,” she said.
Tirado is pushing to
have the Bronx Walk of
Fame start at East 149th
Street,the location of Hostos
Community College
and the former General
Post Offi ce Building, then
continuing down to the
Bronx Museumof Art on
East 165th Street. Calling
the area an economically
vibrant section of the concourse,
Tirado continued
to explain that this proposed
re-zoning would also
give the Bronx Tourism
Council an opportunity to
categorize inductees based
on the genre of their own
recognition.
“Given the anticipation
of the Bronx’s hip-hop museum,
we would put the
hip-hop artists down on
East 149th Street,” Tirado
said, mentioning that its
close proximity to hip-hopthemed
bar and restaurant
Beatstro also served as inspiration
for that idea.
“We could also put artists
and writers near the
Bronx Museum of Art,
which would make perfect
sense,” Tirado continued.
Relocating the Bronx
Walk of Fame is only one
component of the revitalization
plan, though.
The small, mustard yellow
and brown signs that
designate each of the inductees
don’t exactly carry
a strong visual aesthetic,
even for the most devout
Cleveland Browns fan.
Tirado wants to have
all the street signs redesigned
in what she described
as “more prominent
(design) and in a
lighter color.”
Since each individual
street sign costs about
$500, just replacing the
current signs on the walk
is a $60,000 dollar investment.
After her organization,
which is affi liated with
the Bronx Overall Economic
Development Corp,
BOEDC, received the much
needed funding from Governor
Cuomo, Tirado is
confi dent that her 5-year
plan will come to fruition.
An important aspect of
Tirado’s plan, if not more
tangible than the renovations,
would be incorporating
a digital component to
the Bronx Walk of Fame.
“Creating a digital map
to the walk is one of the
most important pieces of
what we’re trying to do,”
she said.
Developing an online,
cross referencing system
that provides the name
and location of an inductee
along with a biography, is
next on the list of improvements
for the tourism
council.
“We want to have a database
that can answer questions
like how many Jewish
people are on the walk
or how many authors are
there,” Tirado explained.
“We have people calling
with these requests anyway,”
she continued.
While the plan for the
walk’s makeover is still in
the design phase, Tirado
and the Bronx Tourism
Council aim to unveil an
entirely new Bronx Walk of
Fame by Bronx Week 2020.
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